Online Business Tips: Boost Income through Link Building; Save Money with Promo Codes

Promo codes for web hosting

A lot of SEO books repeatedly promise that you can dominate the search engines without knowing a thing about link building. These books make promises that in reality are far too good to be true. The truth is if you do not know a thing about link building or how it works; you are going to have a hard time being successful online.

Step 1: Have an Outstanding Website & Save on it with Coupon Codes!

First things first, you are always going to need a good website with good content. If you haven’t put in the work on your website, no amount of marketing is going to help that. Make sure that is set up as best as it can be first (there are services out there that will review your site and make suggestions on how to improve), and then get to work on promoting the site. You can save a lot of money on hosting by using promo codes as well. We personally recommend using a2hosting as it’s an excellent service, and if you use an a2 hosting coupon you can save on their already very fair prices. Their speed and reliability are tough to beat, definitely better than a lot of other budget-friendly hosts out there. You can also check out godaddy’s offerings, they have coupons that’ll take 40% off domain registrations and hosting as well as great introductory offers.

a2 hosting coupon

What are Your Fears About Link Building?

Are you searching for the best way to double your income using some powerful link building strategies that will help you to dominate other websites in your niche? Do you know that SEO marketing techniques go beyond what is link building? By not using a link building strategy you might as well be throwing your money away.

Learning link building techniques that you can adopt today, will help you get the most out of your campaigns.

Understand Your Niche

Link building needs to be specific to your niche. It is a mistake to build links for the sake of building links. You want to create links with specific keywords, your niche, and target audience in mind. Being too general is a recipe for failure.

Doing proper keyword research to help you determine the best SEO link building strategy to adopt. Effective keyword research can help you narrow down your niche, and you will be able to know your target audience. If you begin building links without doing keyword research, you are wasting your time.

Building Links in Large Numbers

link building approaches and ideas

Creating links to your website will be able to benefit you if you do more of it as time goes on. Don’t get discouraged when you don’t see too many positive results from your efforts. You won’t make much impact on your marketing earnings only build a few links. You need to be creating a lot of links from authority websites in your niche. As you build more and more links, your search engine rankings will improve.

Have Your Link Building Efforts Outsourced

It used to be that you had to do everything yourself to see results. Today, you can outsource your link building plan. By outsourcing your link building strategy, you free yourself up to further grow your business. You eliminate the need to do repetitive, tedious work and will still see a return on your investment. Just be careful to go with a reputable company that is well-reviewed. Going with a company that uses spammy backlinking strategies will actually negatively impact your websites.

Overall

Link building is essential to online success. More than that, having an effective link building strategy can make a world of difference in your internet marketing endeavors.

How to Make a Website

how to make a website

How to Easily Make a Website:

This site is mainly catered to people who wants to build a profitable or successful website online. But it would also benefit anyone who wants to make a website will walk away with the tips in this website. I’m also sharing some of my experience with you so you can avoid the mistakes I made when I first started on my website. And, because I’m a great person here is a promo code to take 60% off hosting at GreenGeeks!

1) How to Make a Website of Your Own

Here’s a basic introduction for making a website:

The first thing you need is a name for your website – for example facebook.com, twitter.com. This is also known as the domain name for your website. You can use a .COM domain extension, or you can choose .ORG, .NET, or literally hundreds of new domain extensions like .BUZZ, .WEBSITE, .COFFEE, and more.
Is there a difference? Which one should I choose?
There really is no difference. If you’re a coffee shop owner, having a .COFFEE domain won’t help you rank better or anything like that, but it will give you a catchy name that people will more likely remember.

Next, you would need a web host for your website. A web host is needed for you to put your website files and pages so that other people can see your website.

The best thing about the internet is that it is growing so fast that things get easier and easier and making a website can be as easy as ABC.

“So what about designing my website?”

Designing your website can be quite tricky especially when one has no background or knowledge on html or photoshop.

Here’s the thing – You don’t need to have these skills to have a design up for your website. You could easily use a free template for your website and when you decide to get a nicer looking website, you can hire a designer to do it for you.

Or if you have some budget to play with, then go ahead hire a designer to design your website for you. But if you don’t it’s better to stick around and get the important things done first.

For this website, I used a template theme and got a graphic designer to design the header for me. Usually I have a photoshop header ready for me to just change the title to match the website and it’s all ready – so it’s very low cost that you can definitely do. But of course, it took me a long time to master some basic skills.

One of the most powerful tools you want to use is the wordpress. WordPress is a content management system that allows you to use it as a blog or a normal website as well. It depends how you want to use it.

Can I build a website for free? Why can’t I get a website for free?

Yes, you can definitely build have a website for free. Sites like blogger.com, wordpress.com or even geocities.com allow you to build a blog or website with them for free.

However, free things come with a catch…

Although they allow you to create a site for free, there are other hidden “costs” that you are not aware of.

When you create a website with them, you do not have a website that you own. The name of your website would be under the control of the sites you signed up with. For example, if I were to sign up with them, I could only get george.wordpress.com or george.blogspot.com. You will never have a domain name on your own without paying. If one day they decide to close your website, there’s nothing you can do about it.

The next thing is they would usually put up ads all over your website and make money when you spend effort and time driving the visitors to your website.

Back in those early days, when I just started knowing about blogging, I created a blog with a free service and thought it was a smart thing to do. But after a while of blogging in the website, the website had some server issues and it was crashed. And that goes my personal blog.

In essence, you lose control of your website to them. If you are thinking about making a profitable website, please forget about doing it without spending any money at all. In fact, the more money you are willing to spend, the faster you will learn and eventually make money from it (but please invest in the right education).

How To Make A Professional Website For Your Business

The thing is that you don’t have to pay much to get a website. But you should never try to save money on buying your own website (this is one painful lesson I learnt in the past). Think for a moment, if I tell you my website is http://GeorgeTee.wordpress.com, what kind of impression am I giving you (in case you don’t know, GeorgeTee.wordpress.com with a wordpress.com behind means that I’m having my free website with wordpress.com) ? Most people would think that I’m just a newbie who still can’t pay for my own website.

If you are convinced that building a website with your own domain is important, then you are some recommendations on the kind of things that you need for your website.

Step 1: Get a web host account – GoDaddy

Secondly, get a web host account with GoDaddy. You can just choose the yearly plans and get a lower price.

The one I am using right now is GoDaddy. I’ve used a couple of other hosting services before and GoDaddy provides the best customer service that I ever encountered.

When you are doing a website, and if anything goes wrong, you want to have a customer service that can help you solve the problem easily.

My hosting account with GoDaddy has been perfect. There were a couple of times I encountered malware attacks from some hackers. This can be quite a serious problem because whenever someone comes to your website, they will see a warning sign. The worst thing is the malware attacks could spread to your other websites. You customers or visitors would be pissed with you if they knew you had passed the malware or viruses to them.

However, the support from GoDaddy was great. I requested a cleanup from their technical support and they did it for me for free within a day. They are very helpful about it and advice me how I could protect myself from further attacks.

The other hosting services never provide such a great support for me before. Some other companies’ support simply walked away from you.

And that’s why I’m recommending you to get an account with GoDaddy for a reasonable price.

Step 2: Set up your MySQL database

In order for your domain and hosting to work, you need to connect them together. In short, you need to switch your DNS of your domain in Namecheap to GoDaddy.com. You would also need to accept your domain from your hostgator account. If this is a little confusing, feel free to drop me a comment below and I’ll put up a video tutorial for you.

Step 3: Building your website with WordPress

There are many ways to build your website. But one of the best ways I love is to use WordPress to build my website. In fact, this website is build with wordpress and it looks not bad, isn’t it? The easiest way to set up WordPress is using the Softaculous program in GoDaddy and use a pre-existing template and put up a nice looking theme up there.

If you need help to install WordPress to your own domain, read this WordPress Installation step by step tutorial and it will help you to install your WordPress easily.

Here’s How to Make Income From Your Website:

1) Recommending products and get a commission from it. This is known as affiliate marketing where you recommend a product to your readers and you can receive a commission from. I started out from doing this and grow from doing affiliate marketing. You can easily make around a few thousands dollars using this method and it is definitely a good way to make money from recommending products.

2) Creating an informational product and sell it online. That’s why I’m doing over in this website where the course I’m selling is teaching my readers how to create a product and sell it effectively online. Personally I feel that having your own informational product is very important as it puts you in a more credible position rather than just a plain blogger or an informational website. The difference between a website and having writing your own ebook or course is that your ebook is that you spend more time and effort making the ebook worth the price.

When you have your own informational product, you can offer commission for others to promote your product. This is very powerful because people would drive traffic to your website without you paying them in advance.

3) Selling physical products – This can be quite a lucrative business as well. As long as you can find low cost and quality products to offer to your customers, you can easily make a lot of profits from selling the physical products. The most problematic aspect of selling physical product is packaging and delivering products. Of course there are other options like drop shipping but drop shipping would require some work from you as well.

4) Offer advertisements on your website – You can offer advertisement on your website and charge a recurring fee to people who want to buy the ads from you. However, before you can do this, you need a lot of traffic. For example, 1000 page impressions would usually cost around $3-5. If you only have 1000 visitors every month, you can only make $5-$10 a month.

These are just 4 of the most common ways that one can make money from your website. There are more advance ways where people are making more than $100,000 every month online.

Are Badly Behaved Plugins Killing Your WordPress Site? A Coupon Plugin Example

wordpress plugin

WordPress is one of the most widely used off-the-shelf solutions for quickly setting up a fully functional website. One of the main reasons for this popularity is the plugin system, which allows the base software to extend its capabilities in thousands of ways. From image galleries to e-commerce to social media integration, there’s likely to be a plugin available to suit your needs, moving WordPress far away from its origins as a pure blogging solution.wordpress plugin

However, the main strength of this plugin system is also a potential weakness. Anyone can develop their own plugin and release it for others to use, and while the WordPress plugin repository performs some basic checks on the software submitted to it, there’s no real guarantee that any particular plugin will be written to a high standard. This can easily result in “badly behaved” plugins conflicting with each other, or simply running slowly because of poor development techniques.

An Example: Coupon Code Plugins

We had some trouble with one of our sites when we decided to run a coupon code plugin as a way to add value to users. We supplied a way to use a NordVPN coupon code for readers of our blog who also happened to be webmasters (thanks to Dealfly for supplying us with these promo codes). What happened is, after we installed and activated this plugin, there was a massive slowdown in our website’s performance.

After troubleshooting, we discovered that there was nothing wrong with the plugin itself, but that it conflicted with the WordPress theme we were using. We were able to change the theme, and the website ended up working beautifully afterwards.

If you find that your WordPress installation is running more slowly than you’d like, then one of the first places to look for a solution is within the range of plugins that are installed and activated. How can you go about this?

Strip Your Plugins Back

With such a huge range of plugins on tap to suit almost any task, it’s easy to get carried away and install too many unnecessary features. Every plugin adds overhead to the core WordPress installation, and things can easily slow to a crawl unless you practice moderation. If you’re experiencing this slowdown, start by deactivating any plugin which isn’t strictly necessary for the correct operation of your site.

If deactivating a particular plugin noticeably speeds up your site, then ask yourself whether you truly need the functionality it provides. If not, consider uninstalling it completely. This is a better solution than simply deactivating an unwanted plugin, as it will also tidy up any unused database fields, boosting overall system speed.

Find the Poor Performers

However, if your site is still unacceptably slow even when the plugin collection is cut back to the essentials, then you may need to find out which particular plugins are having the worst effect. This can be done with a handy tool, which is itself a plugin. This free software is called the P3 (Plugin Performance Profiler), and it can be found in the standard WordPress plugin directory.

Once installed, the P3 plugin will assess the running speed of all the other plugins contained within your WordPress site, and present the results in an easily deciphered graph. If one particular plugin seems to be causing problems, you could try upgrading to the latest version, which hopefully may perform better; you might even consider looking for an alternative which fulfills the same role but with greater speed.

With close to 50,000 individual plugins available, it’s easy to extend WordPress in almost any direction. As the installation becomes more complex, however, performance problems can quickly arise. Few people enjoy battling a slow website, so you owe it to your visitors to ensure your plugins all work well together. Don’t destroy the user experience and wind up losing traffic to your competitors.

5 Biggest Mistakes Web Designers Make

web-design-mistakes

No matter how experienced they are, web designers are still capable of making mistakes from time to time. To be honest, this just shows that they are indeed human and there are numerous occasions where the errors can be attributed to just a number of relatively common mistakes. However, for anybody that is involved in the industry, it makes a lot of sense to just educate yourself on the main errors that occur so you can then take the appropriate action to avoid them.

So, that being said, let us begin.

1. Not Being Economical in Your Business

Things like domains and web hosting are expensive, and too often web designers will create websites for their clients and pay top dollar for it. For one, you can get a domain name for under a dollar for most registrars, and even thetop 10 rated companies for hosting charge under $5/month.
But you just pass that expense down to your client? First off, overcharging your client is a quick way to lose clients, and secondly: you could still charge them the ‘rip-off’ hosting rates you were originally charging, and then spend a fraction of that on the website itself. It makes no sense to intentionally pay more when you don’t have to.

2. Issues with Color and Contrast.

web-design-mistakes
If you are a designer and you are unaware of the color theory concept, then web design is going to become rather difficult. If the color combinations are unable to work in harmony, then it is going to make the website tough to read. If this is the case, then visitors will give up in next to no time and go elsewhere rather than try to wade through this website that is hurting their vision.

Different colors reflect different meanings. Red is seen as being passionate whereas blue is more calming. If you use the wrong colors then it can give the wrong impression of a site and that issue if further exacerbated when you use colors together that just do not work.

Avoid trying to be too complex with colors and use online tools if you are having problems.

3. Using Heavy Images.

It used to be the case that Flash animation was the coolest thing out, but that is no longer the case. Using animation and heavy images might sound as if it is amazing but the reality is that it makes a website heavy and slower to load. We are using smartphones and tablets to access the Internet more and more and when you put this alongside the simple fact that people are unwilling to wait for a website to load, then using these options is a recipe for disaster.

Having these large images or trying to effectively show off with complex animation is something that should really be avoided. Keep the design as lightweight as you can as it will provide a better experience for the visitors.

4. The Website is Not a Responsive Design.

It is absolutely essential that every single website now has a responsive design. This basically means that people will be able to view it without any issues on any device whether it be a desktop, laptop, tablet, or smartphone.

This is effectively professional suicide especially when the number of people that visit websites on devices other than computers is growing. If they are unable to load a website or view it without any issues then of course they will just click off and go elsewhere.

Failure to produce a responsive design should never happen. If it does then something has gone awry.

Tutorials on how to make your website responsive:
http://1stwebdesigner.com/responsive-website-tutorial/

5. A Chaotic Layout.

The first mistake that we are going to look at is the concept of the chaotic layout. This can often be the result of the client wanting to have far too much on the home page whereas an experienced designer should be aware that a messy and cluttered page is not good design.

A chaotic layout makes the page look as if it is just not organized and the visitor just has no idea where to look first. With this, it is all too common for the visitor to just click off the page and go elsewhere simply because their eyes and brain are unable to absorb everything that has just been thrown at them.

Keep the layout simple, clean and effective.

Sites with terrible layouts:
http://www.gatesnfences.com/
http://wholesalemeatscoventry.co.uk/

6. Not Testing the Website Before it is Live.

Finally, and this has to be the worst one of all, is when a web designer fails to effectively test the website on various browsers and formats before it goes live. Just because it works well on Chrome does not mean that it works well on Firefox for example and that is going to make the website look a real mess.

A good designer should have tested the site extensively before it is made live. It should be checked in Beta mode on every browser as well as via Android and iOS phones and tablets to be absolutely certain that there are no issues whatsoever.

Now, we are not saying that these are the only mistakes that a web designer is likely to make as that is certainly not the case. However, they are huge errors that no designer should be guilty of making because if they do, then the impact it has on the website is absolutely massive.

Website Traffic – How to Attract Hordes Of Visitors to your Website

Getting traffic to your website is one of the most important aspects of internet marketing. Most people underestimate the power of driving traffic to a website and the common people would not understand the importance of web traffic.

website traffic - getting traffic to your website
If you think about it in the offline world, when we rent an office or a retail place, what do you think the factors that influence the rental cost? It is none other than the traffic of the location. If the location of the shop is located at a busy area where many people would pass by the shop everyday, then the rental cost would be higher. However, if there is no one passing by the shop, then the rental for the location would be significantly lower.

Let’s look at another example –

If we want to advertise on the newspaper, we got to pay a certain amount of money to put our ads on it. The price you are paying is always proportional to the amount of visibility of your ads. If there are many people reading the particular newspaper, the more you are going to pay for it.

Now if you own a certain of amount of traffic online, then you can charge advertisers for a certain sum of money for them to advertise on your website.

Do you understand how lucrative traffic is to a website or even to any businesses?

In this page, you will discover the common ways to drive traffic to your website. And you can start getting targeted visitors to your website with these strategies.

Basically, we can divide the web traffic strategies into Free and Paid. You may like to choose free traffic sources rather than the paid ones but here is the catch, most free sources are not as easy as it sounds and sometimes paid traffic could be much better.

Free Web Traffic Strategies

Video Marketing – Video marketing is as easy as creating your own videos and upload it to video sites like Youtube. As these video sites usually have a lot of users looking at the content, you can easily leverage onto these sites to attract visitors to your website. However, take note that in order to attract more visitors to your website, you need to have good content in your videos.

Article Marketing – Articles marketing is just writing of good quality articles and send it to various directories. For articles marketing, you are targeting your articles to rank to the top of some particular keywords in the search engine and ranking for them. Most people do that because some of the article directories have a lot of users or readers in their websites. But recently, due to Google changing their algorithms, articles marketing might not be as good as it was before.
Search Engine Optimization – Search engine optimization is defined as ranking to the top of the search engine by optimizing your website according to what the search engine wants. Google is one of the top websites in the world because of it’s brand name and there are so many people using Google to search for what they want. Hence if you optimize your website according to what Google wants and get rank in the search engine, you can get a lot of traffic from Google.
Free Classified Ads – Some of the classified sites have a lot of visitors searching for some good buys over in the net. If you advertise in these free classified sites, you can get some targeted visitors as well. Compare to the strategies above, this strategy may not be effective for many businesses.
There are still plenty of free marketing strategies you can use but the above four are the best free web marketing strategies compare to the rest. Next, we’ll take a look at the paid web traffic strategies.

Paid Web Traffic Strategies:

Adwords/MSN adcenter – We can pay Google or Bing or Yahoo some money to advertise on the search engine. For these kind of traffic strategies, we are paying for each click. Generally, the traffic is very targeted and you can get many buyers from using these strategies.
Facebook Ads – We can pay Facebook just like the way we pay Adwords or MSN adcenter. It works roughly the same in the sense that you can either pay per click or pay per 1000 page impression.
Banner Ads – You can also buy ads specifically from various websites and pay them a sum of money to advertise on their website every month.
These are the 3 main paid strategies that are very popular these days. For any paid advertising strategy, you would need to make sure that your products would be making you money before you advertise. If you are just advertising for your blog where you are not making money from it, then the paid advertising strategy is going to lose money for you.

How to Start a Blog

The internet is filled with hundreds of thousands of blogs, and more are cropping up every day. However, there are still many people who would like to start their own blog, but don’t have any idea where to start. If you are one of those people, then this article is for you. You will be getting some useful tips in a step-by-step guide, and by the time you finish reading this article, you will have all the information you’ll need to start your own blog.

Step 1 – Think about what you’re going to blog about. For some people, this is the easiest part of blogging, because they already have something definite in mind. It could be a hobby they are passionate about, like photography, cooking, magic tricks, painting, or anything else they love doing. It could be something that’s related to their job or business. Many people start a blog to promote their business online and reach out to a wider range of potential customers, like realtors, insurance agents, car salesmen, and freelancers, to name just a few.

What’s important here is that you know for sure that the topic or niche of your blog will be something that interests you for years to come. Try to ask yourself, “Will I be interested in blogging about this topic two or three years from now?” If you’re not sure, then you might want to find another topic or wait until something comes up that really inspires you.

Step 2 – Find a host for your blog. You have two major choices here – either go for a free blog host, or spend some money and get your blog hosted on one of several web hosting companies online. I’m assuming that this is your first time blogging, so if that’s indeed the case, then I recommend that you start off by getting a free blogging account first, so that you will be able to learn the ropes first before spending some money on web hosting later on.

If you want to go for free hosting, then you can sign up for your own blog at either WordPress.com or Blogspot.com. There are a few other free blogging platforms on the internet, of course, but most bloggers agree that these two are the best free blogging platforms available right now. Signing up for a free account at either one of them is a simple and quick process, so you can start blogging away in just a few minutes.

However, if you do decide to go for a paid web hosting account, then there are lots of excellent web hosting companies online that can help you set up your blog in just a few minutes. The average fee for web hosting will be around $6.95 a month, although you can find some companies that will charge you less or even more than $6.00. Make sure that you understand the features of the plan you’re paying for. The best companies provide 24-hour customer support through email or phone, so make use of that.

Step 3 – Get your domain name. This will be your blog’s identity on the internet. An example of a domain is Amazon.com, or Facebook.com. It would be great if you can find a domain name that fits your blog topic perfectly. For example, if you’re going to blog about your ballet shoes (for example), you might want to get a domain like “myballetshoes.com” or “myballetfootwear.com”.

However, signing up for a free blogging account at WordPress.com or Blogspot.com means that your blog’s domain name will have the sub-domains “wordpress.com” or “blogspot.com” at the end. Many excellent bloggers have their blogs hosted in one or both of these platforms, so this is not really a big deal. If you have signed up for a paid hosting account, then you can get your own domain name without either “wordpress.com” or “blogspot.com” attached to it. So you can have “myballetshoes.com” and not “myballetshoes.wordpress.com” as your domain.

However, there are thousands of blogs and websites on the internet, and there’s a very good chance that the domain name you want might not be available anymore. You’d have to be really creative with your domain name ideas if this is the case. For example, if “myballetshoes” is not available, why not try “balletshoesforever” or “mydancingshoes” or something along those lines?

You can also try a nonsensical but catchy name if you like. After all, websites like “Amazon.com”, “Squidoo.com” or “Boingboing.net” all have these nonsensical names that have no relation to their topics whatsoever, but they still managed to become wildly popular and successful at what they do.

Website Design

How to Design Your Website Quickly

If you think everything that matters in a website is its content, you are clearly mistaken. With technological breakthroughs growing exponentially, and an easily distracted audience in the Internet, your website design may be exactly what you need to save your website from dreadfully low hits and tanking audience participation. Let’s walk you through some essentials that you need to know about a great website design.

The Importance of Great Website Design:

Sadly, many companies are stuck with the mindset that either content or form matters. While some companies have taken to hiring the best writers in a badly made and slow website (think about those websites that got all the color combination and graphical images totally wrong), others have taken the extreme end of putting up websites that have very little substance and are convoluted. In other words, most companies have no idea at all what they are doing. The situation is even worse for small businesses and budding professionals who are just starting to explore the Internet.

You’re not about to be told that either form or content matters, because the fact is that both form and content matter! If you want to make a truly interactive website, then you should invest in great website design that will pave the way for amazing content and form. You simply can’t choose between the two; you have to find a way to reconcile them and it all starts with brilliant website design.

At day’s end, you must be wondering: what do I need a great website for anyway? As long as the website fulfills its basic function of either informing or selling to the public, shouldn’t that be enough? Unfortunately, without great website design, you can’t even attempt to fulfill either goal through your website.

It all starts with a basic understanding of how the Web works. Highly visual and choice-based, the Internet has granted the power to the website user: every website user is totally in control of what the website he chooses to visit, the icons to click, or the functions to interact with. Ultimately, it’s all about the audience—not about you.

Unlike television or radio commercials where people have no choice but to watch or to listen to what is delivered them, your business doesn’t get to impose what you want on them. If you release a terrible television ad, a couch potato will have no other choice but to watch it. The Internet is different altogether: if your website has a design that horrifies even the most tolerable Internet user, you can kiss your profits goodbye.

The success of your website and your business rests on a great website design. You may want to skip the design stage and immediately go to putting the website together, but this will only compromise the form and content of your website. You might as well not put a website up if you’re going to scrimp on the website design stage.

Goals of a Great Website Design:

Having laid down the mindset you ought to have when creating a website, what are the goals that you should pursue during the design stage of a website?

First is to keep in mind that your business identity matters. In a sea of products and services competing against each other, you have to struggle and find a way to make your website an embodiment of what you are offering. Take a look at your competitor’s website. Make a survey of your company’s unique selling proposition. Do something that makes your product or service stand out among the others—and make sure that it reflects in your website. A great website design, more than anything, is one that gives a quick recall of what your product is.

Another equally important goal you should move towards is user satisfaction. In the process of making your website design, you might want to create a group of third party users. You may then have this group uses your website at every stage—ask them how they find the website thus far, and solicit their opinions. Make sure that this group is composed of random visitors, not anybody interested in your website success. This may result in prejudice, obviously.

You must also keep in mind what you are putting up a website for. If it’s informative, make sure that the design revolves around a website that principally heeds attention to education-friendly content. If your website is meant to bring in sales, then don’t forget to interact with merchant businesses that will allow your users to purchase from your company. Finally, to drive traffic to the website, pay attention to the search engine optimization and the copy of the website.

Essential Elements of a Great Website Design:

Are there any hard and fast rules as regards great website design? Although there definitely are essential elements that can help you pursue the goals previously mentioned, the rest is really up to the public to decide. In other words, these essential elements leave much room for creativity, so you can come up with ways to excite and surprise your audience.

1) Clear Layout Structure

Tell the links as they are. Internet users don’t want to grope around and waste their time trying to figure out your website’s interface. There’s a way to do this without compromising your creativity. Usually great looking websites have 2 or 3 column websites as this would allow the users to have a clear focus on the website.

2) Fast and Straight to the Point

An effective website should only have one and only one purpose. When you want to sell product A, be sure that your writings are about product A and not product B, C or D. Sometimes giving more choices for your consumers would result in confusion and indecisiveness for the potential prospects. You will ultimately be at the losing end, as this confusing and annoying strategy may cost you some well-deserved clients or customers.

3) Effective, Creative Copy

copywriting
In great website design, as already emphasized, the content matters as much as the form. Invest an equally precious amount of time in coming up with catchy and snappy lines. Don’t settle for the traditional: go for the bold, the daring, and most of all, go for the content that represents your brand the most. It would be a bit ironic if your website sounds sexy when you’re really trying to sell a brand for kids, won’t it?

Resources:

Copyblogger – great website for explaining how to create ad copy that sells.

4) Visual Pleasantries

Everybody loves a good visual treat! So why don’t you do your audience a favor and give them just that? This doesn’t mean that you have to spend thousands of bucks in digital design and audio-visual presentations. In fact, you can go for the simpler, visually relaxing style. Make sure the color combination are perfectly matched—be careful not to use too many colors. What you want to do is to take your audience on a journey with your website’s visuals. How you’re going to do it is entirely up to you.

5) Attract their attention

Be daring: do something that will tempt them to interact with you, or at the very least compel them to know more about your product. You can do this by an attention-grabbing headline or poster right smack at the center of the website. Or you can use impressive special effects users have not encountered before. Make sure though that all the other parts of the website concur with this attention-grabbing feature though.

6) Search Engine Optimization

Meta tags, highly searched keywords, search engine-optimized website – all these are factors essential factors in great website design. With thousands of websites being put up every minute, how can you manage to get yours out there? A completely optimized website may give you the initial boost and publicity you need. The best part is that you don’t even have to spend a lot to do this! Use a WordPress CMS system to help you with your website content and you will love it.

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